Sweet 16: Arborex Celebrates 16 Years—
and 260 Five-Star Google Reviews

After 16 Years of Tree Service in Raleigh and the Triangle, Our Customers Have Told Us What Matters Most

Arborex Trees is turning Sweet 16.

Since 2010, we’ve removed everything from backyard ornamentals to 140-foot trees, responded
after major storms, worked in some incredibly tight spaces, and helped thousands of
homeowners throughout Raleigh and the NC Triangle care for their trees.

But the number we’re celebrating almost as much as 16 is 260.

That’s how many Google reviews Arborex has earned while maintaining a perfect 5.0-star rating.

We recently went back and read them all.

What interested us wasn’t simply how many people gave us five stars. It was why.

Again and again, customers mentioned the same things. And whether you’re hiring Arborex or another tree company, these are five things you should expect from the people working around your home.

1. Show Up Prepared

A professional tree crew shouldn’t arrive with a chainsaw and figure everything out from there.

Before Arborex starts cutting, we’ve evaluated the tree, access, structures, landscaping, hazards, equipment requirements, and how we’re getting everything safely to the ground.

That preparation is why customers are often surprised by our speed.

• “The most efficiently run operation that I have ever witnessed.”
• “They finish in a fraction of the time you would think.”
• “The crew arrives on time with a complete knowledge and understanding of the
  particular task at hand.”
• “I have never see a team of guys work together so well and so efficiently!”
• “The amount of work that was accomplished… far exceeded what I had thought
  they would have done.”

Fast isn’t the same as rushed.

The right crew with the right equipment and a plan can accomplish an extraordinary amount of work safely in a day.

How Many Oak Trees Are in Raleigh?

No one knows the exact number of oak trees growing throughout Raleigh. Because many oak trees are located on private property, an accurate count isn’t possible. What experts do know is that oak trees are among the most common hardwoods in Raleigh’s urban forest and remain one of the defining characteristics of the city’s landscape.

The city’s commitment to preserving its canopy continues today through development regulations that require tree conservation on many construction projects.

2. Protect Everything Around the Tree

Getting the tree down is only part of the job.

Your house still needs to be standing. Your fence needs to remain intact. And you’d probably like to keep your lawn, driveway, flower beds, and the other trees you weren’t paying us to remove.

Customers notice how much attention Arborex gives to everything surrounding the tree.

• “They work fast, efficiently and respecting your property and your neighbors’ too.”
  
• “Ability to remove trees without disturbing our landscaped areas.”
  
• “Cognizant and mindful of my property and surrounding landscaping during the
  entire job.”
  
• “Making sure my house or fence was not damaged.”
  
• “Definitely had my family & his team’s safety top of mind the entire process.”
• That’s why Usman doesn’t just evaluate the tree when he quotes a job.

He’s evaluating everything we need to protect while removing it.

3. Leave the Property Clean

This may have been the biggest lesson from reading all 260 reviews.

People really notice cleanup.

A large tree can create an enormous amount of branches, logs, leaves, chips, twigs and
sawdust. Our customers don’t believe getting rid of that mess is an extra service.

Neither do we.

• “Clean up was next level. Area they worked in was in better shape than when they
  arrived.”
• “They clean up the job site perfectly before they leave.”
• “Scattered brush was removed… and the driveway was blown off to remove any
  small debris and dust.”
• “They cleaned up the street, all limbs, twigs and every trace of the work done.”
• “They did an excellent job with cleaning every single branch.”

We’ve come to think of this as The Arborex Cleanup Standard.
The tree coming down isn’t the end of the job.
Leaving your property clean is.

4. Deliver Value, Not Just a Low Price

Price matters. Our customers make that very clear.

But they don’t just talk about Arborex being inexpensive. They repeatedly use words like fair, reasonable, competitive and value.

That’s an important distinction.

Professional tree removal requires experienced people, insurance, specialized equipment,
rigging, hauling, property protection and cleanup. Difficult projects may require cranes, loaders, large chippers and other heavy equipment.

So don’t compare tree quotes by looking only at the number at the bottom.

Compare what you’re getting for that number.

• “Best price for my job after 3 other local quotes.”
• “Expertise, their professionalism at a fair and reasonable price.”
• “They did exactly what I wanted and the price was very fair.”
• “Prices have always been reasonable.”
• “On time, efficient and very easy to work with… at a very competitive cost.”

We’re happy when we’re the lowest quote.
We’re even happier when the customer finishes the job thinking:

That was worth what I paid.

5. Earn the Next Call

Five-star reviews are great.

Repeat customers are even better.

Some Arborex customers have called us two or three times. Others have trusted us with their trees for five or ten years. They refer neighbors, friends and family.

That’s the measure that matters most to us.

• “This is my third time using ARBOREX and will continue as needed in the future.”
• “These guys have been helping me with managing my trees for about 10 years and
  ALWAYS do an AMAZING job!!”
• “We’ve used Arborex multiple times in the past five years and we are always
  incredibly impressed with them.”
• “I already plan to have Arborex back for another job later this year!”

And after trying another tree company before coming back to Arborex, one customer gave Usman perhaps the ultimate endorsement:

“Usman is officially my guy for all things tree.”

That’s what we want to earn.

Not one tree removal.

The next call.

What 260 Five-Star Reviews Have Taught Us

Companies spend a lot of money trying to define their brand.

After 16 years, our customers have defined ours for us.

They describe Arborex as:
Prepared. Professional. Efficient. Careful. Responsive. Fair. Clean. Trusted.

And those reviews are now helping us build the next generation of Arborex.

We’re developing a new website, and we’re not filling it with generic claims about being “the best tree company in Raleigh.”

We’re building it around what our customers actually told us matters.

We’re emphasizing professional planning because customers notice how prepared our crews are.

– We’re emphasizing property protection because homeowners repeatedly mention our care around lawns, gardens, homes, fences and neighboring property.

– We’re emphasizing cleanup because customers told us—over and over—that it matters.

– We’re emphasizing difficult tree removal because our customers have documented Arborex safely handling 100-, 120-, 125-, 130- and even 140-foot trees.

– We’re emphasizing emergency response because customers have documented Arborex
responding after storms, on weekends and within hours when trees have fallen on homes or blocked properties.

– And we’re putting Usman front and center because customers consistently mention his responsiveness, knowledge, honesty, patience and personal involvement.

Most importantly, we’re building more educational content to help homeowners understand their trees.

Because the goal shouldn’t always be removing a tree.

Sometimes pruning is the right answer.

Sometimes the tree should be monitored.

And sometimes it needs to come down.

If your tree doesn’t need to be removed, we’ll tell you.

That’s how you earn the next call.

Here’s to the Next 16

To everyone who has trusted Arborex since 2010: thank you.

And to the 260 customers who took the time to tell other people about their experience: thank you twice.

We’re proud of a perfect 5.0 Google rating.

But we’re even prouder of what you’ve said behind those stars.

That’s the company we wanted to build 16 years ago.

And that’s the company we intend to keep building.